Free Image Gallery and Other Goodies: Updates to the Ad Creation Tool for Print Ads

Tuesday, October 7, 2008 | 6:36 PM


The Google Print Ads' Ad Creation Tool now has a free built-in image gallery and other new features that make creating a professional-grade newspaper ad even simpler. Just as before, you don't need any special software or artistic skills, and you can experiment with the Ad Creation Tool for free.

The new free image gallery has hundreds of professional quality, high resolution color photos to choose from. You can access the gallery from any template with an image field. Browse the gallery and pick one, and it will insert directly into your ad layout.

(Click on the image for a full-size version)

If your placement is black/white, the image will automatically convert. And if you change your mind and pick another template option, the image will update itself in the new design - all on the same screen - making it fun and easy to explore the options.

To improve text formatting, you can now create bullets and line breaks in multi-line text fields. Create bullets by starting any new line with an asterisk (*).

(Click on the image for a full-size version)

An alternate font style option is also now available. Select your font near the top of the form below the template thumbnails. If you prefer a more classic look, try the "Serif" option. The font family will carry throughout your ad, so you don't need to format each individual field.

(Click on the image for a full-size version)

For our larger and more popular ad sizes (3col x 5.25" - 7"), we've also added a color picker and new templates with a coupon field.

(Click on the image for a full-size version)

Try exploring these templates for a new look. As always, you can save your final masterpiece in our built-in library and use it later in your campaign. Your ad will automatically adjust itself to fit the various column widths of newspapers- no additional work required.

Have fun experimenting with these new options!

Posted by Nic Crucian, Creative Services Team Lead for Google Print Ads