Welcoming our Newest Teammates: Tennis Channel
Tuesday, May 25, 2010 | 7:28 PM
Labels: Inventory, partnership, TV Ads Blog
We're happy to announce Tennis Channel as Google TV Ads' newest partner. The network is the premiere destination on TV for all things tennis, bringing a lot of value to advertisers, as it attracts a highly affluent audience across 28M homes and carries all major tournaments and grand slams, sometimes exclusively.
Advertisers can log into Google TV Ads today to target dayparts and programs on Tennis Channel, including premiere spots during major tournaments such as the upcoming French and US Opens. During tournaments, Tennis Channel opens up network access to millions of homes, reaching up to 50M homes during these times!
We hope our advertisers are as excited as we are to access even more targeted audience reach through our growing platform.